SELF-CONSTRUCTION™...

is the ideal in which EGO-MANAICS spans from.

The idea of SELF-CONSTRUCTION™ is the act of taking the initiative and taking action to
'build' oneself starting from the inside out; First step in reaching ones' full potential is to learn and know oneself.

EGO-MANIACS and the SELF-CONSTRUCTION movement should be viewed as more than just a movement; something temporary. It should be viewed as a change in lifestyle; a different perspective in which to view oneself permanently.

EGO-MANIACS can be interpreted in many different ways, but still one constant remains. I LOVE ME.